Business in Action, 9th Ed.
Chapter 6: Entrepreneurship and Small-Business Ownership
"It has never been cheaper to open a Papa John's restaurant," reports Hayley Peterson (photo, left).
According to Jon Parrish, "I now live by the rule of “Goo-diligence.
"I certainly agree that starting a business is fraught with risk, and none of us get it all right the first time.
"As mobile work styles become increasingly popular, odds are you’re going to wind up hosting a video conference or webinar sometime in the near future.
"Adversity is a constant companion for entrepreneurs, but learning to push through tough times is a lesson sometimes harshly taught.
Download the Dietary Guidelines for Americans
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"The year was 1978, and young besties Ben Cohen and Jerry Greenfield decided they wanted to start a company.
"From billionaire Mark Cuban's dad telling him that there are no shortcuts to Lululemon founder Chip Wilson's realization that people actually enjoy helping others, we asked 15 successful entrepreneurs to share the best advice they ever got, discovering the lessons that stick with them to this day.