Business Communication Today, 15th Ed.
Chapter 7. Digital Media
Download the guide from LinkedIn here or click on the image to the left.
"A reader asked whether she needed to reply to an email.
Chris Lake (photo, left) offers his advice at SearchEngineWatch.
"Editing and proofreading are often neglected, but they are the crucial final stages of the writing process.
"In a recent Better Business Writing class, several participants had a challenge that most of us have: They could not get readers to respond to everything they requested in their emails.
"Email etiquette continues to be one of the most requested topics at our seminars.
Adrienne LaFrance reports from TheAtlantic.
"Whether you're a business owner or an avid IM user, or both, here are 10 instant messaging dos and don'ts.
That particular resource is no longer available, but here are all of LinkedIn's career guides for college students and recent graduates.
"You’re trying to build (or maintain) a relationship with the people you email.
Amy Morin (photo, left) reports on the topic at Forbes.
"The funny video below digs into that very idea—and while it’ll make you laugh, it should probably also make you think about your typical email tone.
Check out this handy guide at Mashable.
A CNN iReport by Neil Nash.
"When you receive almost 150 work emails every day, your inbox can quickly become the bane of your existence," writes Rachel Gillett, a careers reporter at BusinessInsider.
"Twitter can be an excellent resource for your job search, introducing you to new people, organizations, ideas, and, of course, jobs.
Bill Reichert, Managing Director of Garage Technology Ventures, reports.
"Columnist Jason Warnock believes spicing up your email marketing by collaborating with another brand in unexpected ways can be a win-win for both organizations.
"Despite how effective and affordable email is, there is one critical requirement for email marketing success.
Heidi Hoopes covers Google's Smart Reply.
"One of the best ways to initiate a conversation with someone you admire — whether they're in your industry or someone with an interesting career — is through a cold email," writes Richard Feloni of BusinessInsider.
"These days, email often supplements or even replaces traditional print business letters, internal memos and cover letters.
"Dealing with frustrated and angry employees is a part of a small-business owner's responsibilities.