Business Communication Essentials, 7th Ed.
Chapter 1. Professional Communication in Today’s Digital, Social, Mobile World
"Here is one of the most common business inquiries I receive: 'I am about to launch a (business/book/seminar) and want to use Twitter to do it,'" says Mark W.
Richard Feloni features the work of Julian Treasure (photo, left) on the topic.
"Loose lips sink relationships.
"From the smallest e-mail to the most expensive advertisement every piece of communication is an opportunity to form an impression in your customer’s mind.
"Things have changed a lot in the way we conduct business communications, especially between the customer and the company.
"Martha had some strong comments about bloggers, yet her PR folk pitch bloggers in an attempt to tap into their influence with their audience.
"Many people will listen to what I just said and say, “It’s time to kill the presentation.
This collection of resources for business communication and business writing instructors focus on a wide variety of media, including videos, infographics, PowerPoints, PDFs, and podcasts, covering every relevant topic so you can keep your course fresh and up to date.
A directory of business communication videos curated by Bovee and Thill .
"SMS remains the most useful engagement tool on mobile, followed by QR codes, two-way SMS and push notifications according to this new infographic.
"What do budding businesses need to make sure they’re speaking loud and clear?
"These communicative tools can be used either internally within a company’s members, or externally between a company and other parties such as suppliers and customers.
"What makes a great public speaker truly great?
A newsletter has gone out with a glaring, and rather embarrassing, error.
In the last couple of days I have received cryptic memos at work, undecipherable emails, incomplete invitations, and a handful of odd looks, expressions, and a bizarre, possibly obscene, gesture (from another motorist).
