Business Communication Today, 14th Ed.
Chapter 7. Digital Media
"Knowledge seldom takes the place of experience.
"Humans have radically changed the way we shop and buy since days of Mad Men, but most companies haven't followed suit.
"LinkedIn is a great platform for finding capable employees, but that's only the beginning of its value," declares Scott Gerber (photo, left) in a piece at Mashable.
Corey Eridon (photo, left) examines the data on the topic and provides the introduction to the infographic.
John Brandon has mastered his email inbox but "there's one thing [he's] mastered even more than that: spotting a lack of confidence.
"There are so many interesting facts and numbers in the world of presentations, this infographic could be 5 times the size.
"It’d [be] easy to bash PowerPoint, especially given the poor uses we see all too often .
"Twitter’s search tool is an incredibly powerful part of the system but it’s criminally underused.
According to Karla Guiterrez, "eLearning professionals are often over-confident about a course’s ability to capture an audience’s attention and engage users with its content.
"This article looks at strategies you can use to ensure that your use of email is clear, effective, and successful.
According to Vicki Davis, "Every email message from a parent or colleague is an opportunity to create a powerful impression.
"Here are seven easy ways to prevent email from killing your productivity and taking over your day: .
"Here is one of the most common business inquiries I receive: 'I am about to launch a (business/book/seminar) and want to use Twitter to do it,'" says Mark W.
Justin Gmoser covers the topic in a video presentation.
"To many people, LinkedIn seems like a chaotic, confusing mess," declares Janet Scarborough Civitelli, Ph.
Take a look at a "Day in the Life of" Morgan, a communications employee at JetBlue.
According to Aaron Taube, "To make sure you and your future employer get off on the right foot, it's important to avoid meaningless buzzwords like "strategic" that make it look as if you haven't put a lot of thought into your profile.
Harvey Schacter (photo, left) writes, "Your biggest problem with e-mail may not be the stream of messages floating into your inbox 24 hours a day.
The original resource is no longer available.
Advertisers spend nearly $2 billion a year marketing food to children and teenagers; this in-depth report by the FTC looks at how that money is spent.
TeachThought.
"Social media offers the potential for educators and institutions to develop how they engage with students and other stakeholders and offer new services.
"Even though plenty of consumers have discarded SMS in favor of WhatsApp and now Snapchat, Pew Research Center’s Internet & American Life Project reports that texting is fast becoming the way consumers want to communicate.
"In recent years Facebook has been mocked for copying key aspects of Twitter: hashtags, @ tagging, lists and more.