Excellence in Business Communication, 13th Edition
Handbook of Grammar, Mechanics, and Usage
"I often hear from business owners who feel they’re too busy running their business to spend time on marketing," writes columnist Steve Olenski.
Learn from Michael Simmons's mistake.
"It’s time to take a page out of the playbooks of the world’s most successful people.
"Whether your business is coming up with a marketing strategy for the long term or just making adjustments midyear, use these marketing plan differentiators to make your strategy pop.
"Millennials self-define themselves as a generation that has grown up with constant encouragement.
"It has never been cheaper to open a Papa John's restaurant," reports Hayley Peterson (photo, left).
According to Michael Michalowicz, CEO of Provendus Group, "The Pareto Principle—also known as the 80-20 rule—doesn’t just describe the way things are; it can also be used as a powerful tool to help you focus and redirect your energies, becoming more efficient and more profitable in the long term.
According to Nancy Mann Jackson (photo, left), "When East Carolina University dismissed for the semester on April 28 this year, 500 students left campus $100,000 richer.
Aaron Lee presents tips from 31 experts on social media.
Micah Solomon (photo, left), contributor at Forbes.
Stephanie Vozza (photo, left) reports.
John Boitnott (photo, left) gives a few tips on how to make your financial forecasts more accurate.
Brenda Salinas reports on the work of entrepreneur Petar Vujosevic (photo, left).
"Addressing your procrastination proclivities requires identifying the root cause.
According to John Brandon (photo, left), "It only takes seven minutes to change how you approach your day.
"Whether you’re about to graduate and enter the workforce or it’s finally time to find a new job, use these six tips to modernize your resume and make an impression on hiring managers: .
Jacqui Barrett-Poindexter reports.
"Assisted by the library’s resources, Mr.
According to Lily Zhang, "There’s a lot you can do to prepare for an interview.
"As with everything else we do today, technology has come up with a way to make our writing lives easier.
Pam Neely (photo, left) at Scoop.
"If you've sent out dozens or even hundreds of resumes and haven't heard anything back, you might be wondering what the problem is.
"Business writing used to be simply about communicating — getting information across to others," writes Michael Theriault.