Business in Action, 8th Ed.
Chapter 6: Entrepreneurship and Small-Business Ownership
"Focusing on federal truth-in-advertising standards, this A-to-Z primer is an essential resource for businesses of any size.
"Founders blame investors, investors blame CEOs, CEOs blame research and development (R&D), R&D say the product is fine, the market just doesn't get it, and marketing people blame it all on the recession," writes Triin Linamagi (photo, left) in a piece featured at FastCompany.
From Harland Sanders to Martha Stewart, Bill Murphy, Jr.
“I have seen many successful people fail after they start fearing they might lose what they have built.
"Our company, which offers content and video materials for small businesses, is in its third year of operation.
"Anastasia Martin,* a 24-year-old social media manager for a New York City college, will never forget the moment she realized that she was underpaid," writes Molly Triffin.
"It has never been cheaper to open a Papa John's restaurant," reports Hayley Peterson (photo, left).
According to Jon Parrish, "I now live by the rule of “Goo-diligence.
"I certainly agree that starting a business is fraught with risk, and none of us get it all right the first time.
Check out our gallery at Pinterest.
Aja Frost and TheMuse.
"Amit Agarwal is the founder of Digital Inspiration, a popular tech & how-to website since 2004.
"Educators are often admonished to design work that 'leaves the classroom.
"There are many different ways of telling a story, but everything starts with an idea.
Created by Bovee and Thill, the authors of the best-selling college textbooks in business communication for more than 25 years, and the ONLY authors who explain and illustrate in every chapter in their textbooks how mobile is revolutionizing business communication.
"If you’re a blogger, content writer, journalist, or novel writer, here are 10 FREE online tools that I recommend you to use to make your writing life a whole lot easier: .
Sig Ueland presents the tools at PracticalEcommerce.
"Adversity is a constant companion for entrepreneurs, but learning to push through tough times is a lesson sometimes harshly taught.
7-33: Britax has apparently removed the detailed information about side-impact crashes from its website.
The free ebook and a pair of PowerPoint templates will help you make more-effective slide-document hybrids.
10-31: USA Hockey
9-34: Whole Foods Market
9-39: USA Water Polo
9-42: Curves
8-32: JetBlue Twitter account
8-33: Lee Valley Tools
8-39: Yelp
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