Business in Action, 9th Ed.
Chapter 14: Customer Communication and Product Distribution
Chris Lake (photo, left) offers his advice at SearchEngineWatch.
Paco Underhill (photo, left) reports on the topic of "more vs.
"Think it’s easy to leverage social media to provide customer service to customers?
"Our parents warned us about it, but it’s hard to understand until you experience it first hand: as you get older, time seems to fly.
"Here are some tips on how you can communicate more effectively with people at work, be they customers, co-workers, subordinates, or superiors.
"These 25 examples of gamification in business run the gamut for potential uses, but brands are coming up with innovative ways to incorporate game-like features into ordinary activities every day.
“It’s not like stores are dead, but you’re going to see a reimagining of retail and malls," says Barbara Kahn (photo, left).
Josh Dzieza reports on how "the rating game" has changed things.
"Everyone today realizes the importance of digital technology and social media.
"Having a couple connections and an updated profile isn’t enough to make the most of LinkedIn.
Matthew Townsend reports.
From ConsumerReports.
Take the interactive quiz.
Lynn Gaertner-Johnston (photo, left) explains how to handle a disappointing or frustrating email.
"Start by writing short, declarative sentences.
"In his fourth book, "American Nations: A History of the Eleven Rival Regional Cultures in North America," award-winning author Colin Woodard [photo, left] identifies 11 distinct cultures that have historically divided the US.
Andy Jacobi, Co-Founder of Untamed Sandwiches, reports.
Micah Solomon (photo, left), contributor at Forbes.
"Lithium Technologies, a social customer experience management platform, announced the results of a recent survey performed on its behalf by Harris Poll, finding that brands are increasingly under pressure by consumers to innovate," writes Justin Lafferty in a piece at AdWeek.