Business Communication Today, 14th Ed.
Chapter 10. Writing Routine and Positive Messages
According to Jacqueline Whitmore (photo, left), "When we’re young, our parents and teachers often instill the importance of saying, “thank you.
Ben Schott (photo, left) presents his ten words.
Only one author team is writing about mobile business communication: Bovee and Thill.
"The ability to identify relevant trends and stay one step ahead of them is crucial for keeping brands fresh and vibrant.
"Some studies say you've only got 15 seconds to grab an audience's attention, while others say it's closer to a minute," writes Richard Feloni of BusinessInsider.
David Lazarus (photo, left), business columnist with the LA Times, reports.
Take a look at this article by Drake Baer of BusinessInsider.
"Launching a product is hard to do," says Drake Baer of BusinessInsider.
According to Richard Feloni, "Once you finish your written speech or PowerPoint slides, you're only halfway done preparing a great presentation.
According to Melia Robinson (photo, left), "It's the cheapest, most low-tech life hack you'll find.
"Here are 11 email etiquette rules you should always follow at work.
According to Richard Felloni of BusinessInsider.
"For some people, being appreciative comes naturally," writes Maria Elena Duron (photo, left) in a piece at Yahoo.
"This article takes a look at the rise of visual content - and why 2014 will be the year of visuals.
This website lists investment banks by type and provides contact details.
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This resource is no longer available.
Explore Google’s efforts to reduce its energy usage and minimize its impact on the environment.
This interactive map shows trade flows between cities in Canada, Mexico, and the United States.
Explore the overall U.
"Every company is defined by a few things: its name, logo, and brand identity.
"Almost everyone is terrible at multitasking.
"Culled from Architizer's second annual A+ Awards, which are chosen by 300 experts and a popular vote, these are a handful of the most amazing office spaces in the world," writes Drake Baer in a piece at BusinessInsider.
"When a plane is grounded or there are delays, customers sometimes vent their fury on Twitter.
"The secret to a loyal customer base is no secret at all: Great customer service will bring them back every time.