Business in Action, 9th Ed.
Chapter 13: Product Management and Pricing Strategies
"Electronic Portfolios are a creative means of organizing, summarizing, and sharing artifacts, information, and ideas about teaching and/or learning, along with personal and professional growth.
"Electronic Portfolios are a creative means of organizing, summarizing, and sharing artifacts, information, and ideas about teaching and/or learning, along with personal and professional growth.
"One of the biggest questions faced by brick-and-mortar retailers today is whether prices should be the same online and in stores.
"Discounts sound good.
Follow these tips for more successful searches.
Use these ideas for some of the most common public speaking scenarios.
The Emergent website at Columbia University tracks and evaluates rumors spreading online.
The Emergent website at Columbia University tracks and evaluates rumors spreading online.
Follow these tips to get the most from LinkedIn, including the most appropriate and effective ways to ask for recommendations.
Follow these tips to get the most from LinkedIn, including the most appropriate and effective ways to ask for recommendations.
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ClickSoftware’s blog discusses a range of topics on mobile business communication.
Explore 10 blogs from such major brands as Coca-Cola and Disney.
The Human Rights Campaign assesses corporate policies and practices regarding equal rights and opportunities for LGBT employees.
"Entrepreneurs (and novice marketers) often assume that customers are always looking for the best value and make decisions to buy based upon finding the best possible price.
"Here is my list of the most common mistakes retailers make, and my hope is someone, even one person reads this, and says, 'this won't happen to me!'"
According to Caroline Ceniza-Levine (photo, left), "If you’re freelancing, temping, consulting, or in any kind of work arrangement other than permanent full-time employment with salary and benefits, you need to know how to price your services.
"Check out the Retail Across America in photos slideshow, watch the video stories from each state and find out where we're headed next.
"So here's what I want you to do: Challenge yourself to learn something new every day.
"Wharton operations, information and decisions professor Senthil Veeraraghavan [photo, left] has made it his business to help businesses figure out how to improve their outcomes with adjustable pricing models – without jeopardizing their relationships with customers.
Excerpted from the book Netiquette by Virginia Shea.
"Today’s students and career-changers have access to more career planning information than ever before.
Check out these examples of e-portfolios presented by Auburn University.
From brief reviews to online videos, see how content from consumers is reshaping contemporary marketing.
The Data-Driven Marketing Institute is a strong advocate for database marketing techniques.