Business Communication Today, 15th Ed.
Prologue
"Public speaking is hard enough without shooting yourself in the foot with simple mistakes.
"Remember when your online life had nothing to do with your work life?
Ben Schott (photo, left) presents his ten words.
Only one author team is writing about mobile business communication: Bovee and Thill.
"Consider the word "charismatic.
"The ability to identify relevant trends and stay one step ahead of them is crucial for keeping brands fresh and vibrant.
Erica Cerulo covers the topic.
"So how do advertisers get a Super Bowl audience to listen up?
Bryan Eisenberg covers the topic in an article at ClickZ.
"Some studies say you've only got 15 seconds to grab an audience's attention, while others say it's closer to a minute," writes Richard Feloni of BusinessInsider.
"Launching a product is hard to do," says Drake Baer of BusinessInsider.
Richard Feloni lists Napoleon Hill's observations on the topic.
"When [Gayle] Cotton (photo, left) began her career working at the United Nations in Geneva in the early-90s, she answered a routine phone call with a polite, 'Hello, how are you?
According to Richard Feloni, "Once you finish your written speech or PowerPoint slides, you're only halfway done preparing a great presentation.
According to Melia Robinson (photo, left), "It's the cheapest, most low-tech life hack you'll find.
"Here are 11 email etiquette rules you should always follow at work.
According to Richard Felloni of BusinessInsider.
"This article takes a look at the rise of visual content - and why 2014 will be the year of visuals.
Figure out your own finances or just explore the possibilities.
This website lists investment banks by type and provides contact details.
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This resource is no longer available.
Explore Google’s efforts to reduce its energy usage and minimize its impact on the environment.
This interactive map shows trade flows between cities in Canada, Mexico, and the United States.
Explore the overall U.