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Business in Action, 9th Ed.
Table of Contents
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How to Create a Value Proposition That Will Dazzle Investors (10234)
Critical Factors for Obtaining Venture Funding (10202)
25 Entrepreneurs Share the Worst Advice They Ever Received (9780)
8 Entrepreneurs Share Their Biggest Mistake (9403)
45 Fascinating Business Facts That Will Surprise or Shock You (8538)
3 Skills Every Entrepreneur Needs to Advance Their Career in 2017 (5825)
5 Myths about Strategy (3413)
Videos from the Forbes Under 30 Summit (3226)
15 Must-Read Books for Entrepreneurs in Data Science (3141)
Starting a Small Business (3112)
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Business in Action, 9th Ed.
Chapter 6: Entrepreneurship and Small-Business Ownership
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Appendix D: Introduction to Personal Finance
Appendix C: Management Information Systems
Appendix C: Information Security Management
Appendix C: Management Information Systems–an Overview
Appendix A: Copyright
Appendix A: Product Liability
Appendix A: Tort Liability and Negligence
Appendix A: An Intellectual Property Overview: Patents, Trademarks, and Copyright
Appendix B: Conversation Starters–College Health Insurance
Appendix C.: Web 2.0
Chapter 19: How a Company Goes Public
Chapter 20: U.S. Banking Regulation
Appendix A: Contracts
Chapter 18: What Is Financial Management?
Chapter 17: A Review of Financial Statements with Analysis
Chapter 17 : What Is Accounting?
Chapter 15: Retailing 2.0
Chapter 16: What’s Next in Media?
Chapter 14: Product Innovation
Chapter 15: E-Commerce 2008 and Beyond
Chapter 15: Word-of-Mouth Marketing Techniques
Chapter 13: Introduction to Marketing Research
Chapter 13: How to Create Devoted Customers
Chapter 13: Principles of Internet Marketing
Chapter 13: Integrated Marketing + Web 2.0 = 360-Degree Marketing
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