Business in Action, 8th Ed.
Chapter 13: The Art and Science of Marketing
The original resource is no longer available.
See what the Electronic Frontier Foundation has to say about the Digital Millennium Copyright Act.
(The link to Credit Sesame’s blog is no longer available.
Ads of the World shows some of the best creative work from the world’s advertising professionals.
The writers at Copyblogger specialize in content marketing, sharing valuable information to build brands and create customers.
This resource is no longer available.
The American Marketing Association’s Career Resource Center offers helpful tips and job postings.
Sheryl Sandberg, Facebook chief operating officer, helped launched a movement to encourage women to take more control over their careers.
See what the Reshoring Initiative is doing to encourage American companies to bring manufacturing back to the United States.
The popularity of management strategies and tools changes over time; see what’s hot and what is not these days.
Find angel investors through the Angel Capital Association.
This resource is no longer available, but click here for advice on choosing a partnership format or one of the other available business structures.
This online network offers advice and tools to get you started.
Get advice on everything from filing a complaint to protecting yourself against fraud.
We write a lot about resumes — what to do, and what not to do.
Talia Wolf (photo, left) asks, "Have you ever thought about the effect the color of your landing page has on your users?
"Every company is defined by a few things: its name, logo, and brand identity.
Dylan Connell (photo, left) shares his "6 things you didn't know about advertising.
"Below are some of the best social bookmarking websites I would recommend to teachers and students.
"Welcome to a preview of Classroom, a new tool coming to Google Apps for Education.
"This is it.
Bovee and Thill are the only authors who explain and illustrate in every chapter in their textbooks how mobile is revolutionizing business communication.
Robin Good's Pinterest selection on the topic.
"The Everything Store: Jeff Bezos and the Age of Amazon by Brad Stone has been named the 2013 Financial Times and Goldman Sachs Business Book of the Year.
"As social media and online marketing become more prevalent, we are starting to see some really interesting and creative marketing ideas.
