Business Communication Essentials, 7th Ed.
Chapter 4. Writing Business Messages
"What impact could the technology behind Bitcoin have?
"Wharton's Mary-Hunter McDonnell discusses her research on social activism and corporate political clout.
Take a look at Joe Latta's workout for better business writing.
"A team of neuroscientists have built the most intricate map yet for how the human brain processes language.
"Unfortunately, buzzwords can seriously weaken your persuasive messaging and give an impression of insecurity.
"We've talked before about how video resumes can be a great way to stand out in your job search, especially when it's a job you really want," writes Erin Greenawald (photo, left).
"In today's world of ultratasking and information overload, being concise is more important than ever.
"People need to be inspired, and they will only feel inspired if their leader is positively disposed — and joyful.
"Changing a habit is HARD.
"Have you ever been confused about when to use “a” and “an” before words beginning with “h”?
Here is an HBR.
Christina DesMarais (photo, left) reports.
"TED Talks are fun and interesting.
"Those who succeed in their careers are those who are willing to apply a critical eye to themselves.
"You don't have to be born with the power of persuasion.
"The Happiness Equation author and 1000 Awesome Things creator Neil Pasricha [photo, left] came by to talk about criticism.
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"Tim Urban knows that procrastination doesn't make sense, but he's never been able to shake his habit of waiting until the last minute to get things done.
"The ancient Stoic philosophers are often dismissed as joyless and boring intellectuals.
"Do you think you are a punctuation pro?
"When you write to tell someone no, your message will already disappoint the individual.
"Wharton operations, information and decisions professor Senthil Veeraraghavan [photo, left] has made it his business to help businesses figure out how to improve their outcomes with adjustable pricing models – without jeopardizing their relationships with customers.
"The way you speak not only affects how others perceive you; it also has the potential to shape your behavior.
"Barbara Pachter provides advice on how to properly act in business and social settings in The Essentials of Business Etiquette: How to Greet, Eat, and Tweet Your Way to Success.