Business in Action, 9th Ed.
Chapter 14: Customer Communication and Product Distribution
"Here are some tips on how you can communicate more effectively with people at work, be they customers, co-workers, subordinates, or superiors.
Follow these tips to make sure your posts get noticed and get read.
"These 25 examples of gamification in business run the gamut for potential uses, but brands are coming up with innovative ways to incorporate game-like features into ordinary activities every day.
“It’s not like stores are dead, but you’re going to see a reimagining of retail and malls," says Barbara Kahn (photo, left).
"Is your company producing relevant, useful content?
Josh Dzieza reports on how "the rating game" has changed things.
"Everyone today realizes the importance of digital technology and social media.
Matthew Townsend reports.
From ConsumerReports.
"What are the rules of data visualization, a practice that draws on research into cognitive theory, graphical perception, statistics and journalism?
Lynn Gaertner-Johnston (photo, left) explains how to handle a disappointing or frustrating email.
See the infographic.
Staples presents 7 reasons why you should be using email in your marketing.
"Follow these steps to land your dream job: .
"Your body language speaks volumes about your mood and attitude.
"Even your best ideas mean nothing if no one listens to you.
"Japan is known for its complex rules for social behavior.
Andy Jacobi, Co-Founder of Untamed Sandwiches, reports.
Micah Solomon (photo, left), contributor at Forbes.
"Lithium Technologies, a social customer experience management platform, announced the results of a recent survey performed on its behalf by Harris Poll, finding that brands are increasingly under pressure by consumers to innovate," writes Justin Lafferty in a piece at AdWeek.
"Want to feel good about your own company's "end result"?