As a business communication instructor, it's important to teach your students how to write specifically for social media and digital communication.

Download the Dietary Guidelines for Americans for use in preparing your solution for Case 5.

Download this PDF file, the executive summary of Dietary Guidelines for Americans, to complete Message for Analysis 13.

Download this PDF to complete Case 11.

Follow LinkedIn’s etiquette guide for students and recent graduates to increase your response rate and to maintain positive networking connections.

This document describes several intriguing new examples of social networks designed exclusively for members of certain professions or industries.

Seth Godin says, "The best marketers, of course, use the needle and the vise at the same time.

Politicians are strange creatures, says politician Omar Ahmad.

About This Talk In this deceptively simple 3-minute talk, Dr.

Learn the proper way to write instructions.

Get a fascinating, behind-the-scenes look at a new business, Artisan Flavors Ice Cream, and how its owner is exclusively using social media and electronic communication for promotion, including videos (YouTube), podcasts (iTunes), press releases (PRNewswire), maps (Google), photos (Flickr), conversations (Twitter, Facebook), blogs (WordPress), and reviews (Yelp).

Jeff Hayzlett, Chief Marketing Officer & Vice President - Eastman Kodak Company, discusses how Kodak leverages social media.

Learn the latest statistics and trends about social media.

Because of the social media revolution and electronic communication revolution, what is being taught in a typical business course should be changing.

This 20-page colorfully illustrated document could be used as an electronic handout.

Recent research by Ben L.

A guide to the things an instructor new to blogging should know.

This 20-page colorfully illustrated document could be used as an electronic handout.