Business Communication Today, 15th Ed.
Chapter 8. Social Media
"Public speaking is hard enough without shooting yourself in the foot with simple mistakes.
"We sabotage ourselves by underestimating the desire of our customers and potential customers to connect with our businesses online," says Katie Wagner (photo, left).
Dianne Gottsman (photo, left) advises, "As you set out 2014 with fresh goals and resolutions, don't overlook your social media profiles and activity.
Ben Schott (photo, left) presents his ten words.
Only one author team is writing about mobile business communication: Bovee and Thill.
"You only have few seconds to capture their attention before your message gets drowned in the sea of updates.
Bryan Eisenberg covers the topic in an article at ClickZ.
"Some studies say you've only got 15 seconds to grab an audience's attention, while others say it's closer to a minute," writes Richard Feloni of BusinessInsider.
"How long should my tweet be?
"Launching a product is hard to do," says Drake Baer of BusinessInsider.
"Our focus has shifted from Social Media to VISUAL Social Media.
According to Richard Feloni, "Once you finish your written speech or PowerPoint slides, you're only halfway done preparing a great presentation.
According to Melia Robinson (photo, left), "It's the cheapest, most low-tech life hack you'll find.
According to Bob Hutchins, "What people are sharing and how they’re sharing it is changing.
"Here are 11 email etiquette rules you should always follow at work.
According to Richard Felloni of BusinessInsider.
"Videos and photos are more likely to get clicked and shared on social media.
"This article takes a look at the rise of visual content - and why 2014 will be the year of visuals.
Take a look at a "Day in the Life of" Morgan, a communications employee at JetBlue.
This website lists investment banks by type and provides contact details.
This resource is no longer available.
This resource is no longer available.
Explore Google’s efforts to reduce its energy usage and minimize its impact on the environment.
This interactive map shows trade flows between cities in Canada, Mexico, and the United States.
Explore the overall U.