Business in Action, 6th Ed.
Chapter 14: Product and Pricing Strategies
"It has never been cheaper to open a Papa John's restaurant," reports Hayley Peterson (photo, left).
According to Michael Michalowicz, CEO of Provendus Group, "The Pareto Principle—also known as the 80-20 rule—doesn’t just describe the way things are; it can also be used as a powerful tool to help you focus and redirect your energies, becoming more efficient and more profitable in the long term.
According to Nancy Mann Jackson (photo, left), "When East Carolina University dismissed for the semester on April 28 this year, 500 students left campus $100,000 richer.
Aaron Lee presents tips from 31 experts on social media.
Micah Solomon (photo, left), contributor at Forbes.
Stephanie Vozza (photo, left) reports.
John Boitnott (photo, left) gives a few tips on how to make your financial forecasts more accurate.
"Addressing your procrastination proclivities requires identifying the root cause.
According to John Brandon (photo, left), "It only takes seven minutes to change how you approach your day.
"Whether you’re about to graduate and enter the workforce or it’s finally time to find a new job, use these six tips to modernize your resume and make an impression on hiring managers: .
Jacqui Barrett-Poindexter reports.
"Assisted by the library’s resources, Mr.
According to Lily Zhang, "There’s a lot you can do to prepare for an interview.
"As with everything else we do today, technology has come up with a way to make our writing lives easier.
Pam Neely (photo, left) at Scoop.
"If you've sent out dozens or even hundreds of resumes and haven't heard anything back, you might be wondering what the problem is.
"Business writing used to be simply about communicating — getting information across to others," writes Michael Theriault.
"Ready to boost your productivity and get better blog posts?
"Despite the fact that hiring managers now ask for a variety of application materials, resumes are still an extremely important part of the process.
Susan Adams presents the 8 keys at Forbes.
"With 2015 offering an abundance of new communications technologies and services, it is essential for businesses to be aware of the latest trends and attempt to gain an advantage over the competition," reports Jonha Revesencio (photo, left) in a piece at HuffingtonPost.
"Be better prepared when you receive that job offer by understanding how salaries, total compensation, and commissions and bonuses work.