Excellence in Business Communication, 10th Edition
Chapter 8. Writing Routine and Positive Messages
"We are made to persist.
If you are going to do presentations, you will at some point face a problem with the equipment, room, technology, sound system, audience, or any number of possible things that could go wrong.
The benefits of a great blog are well-known: branding, user acquisition, press, conversions, hype.
What role should persuasive arguing play, if any, in negotiations?
I am excited to announce Error Quests, a new product we just released.
Here is a fun online infographic creator introduced to us by Jacob Share in a post at PersonalBrandingBlog.
I wrote one of the most popular articles in our business writing blog, "Top Ten Irritating Phrases," in 2009.
In my workshops, whenever I speak about using photos in a presentation, someone always asks about Google Images.
I've just deleted a rather abstract introduction I wrote to this article about truth.
What can you do to stand out in today’s market?
Every writer needs a good editor, whether it's another person or an internal editor who can adequately judge, cut, and rewrite sentences.
When writing online, how can you appeal to readers’ emotions on a business-oriented site?
Introverts can seize the microphone -- and bring the house down.
Are you building a database of prospects or friends?
The crux of the problem is the demand for certainty in a world that is always tentative and uncertain.
Most everyone I meet feels pulled in more directions than ever, expected to work longer hours, and asked to get more done, often with fewer resources.
A global bank executive recently described to us a challenge for our times.
Have you ever wondered why Twitter has a 140 character limit?
Whether you're presenting to investors, customers, or employees, communications expert Bill Rosenthal says you should be sure to avoid these gestures.
Toss out that passé Objective section of yesterday and replace it with a well-branded, focused statement that gives the reader a clear message about who you are in less than 5 words.
Written by a non-statistician in hokey language and illustrated by humorous line drawings, How To Lie With Statistics is as relevant and enjoyable as when it first appeared in 1954.
In creating your personal brand, it’s important that you have a story.