Excellence in Business Communication, 11th Edition
Chapter 10. Writing Persuasive Messages
"We’ve all seen them: the online efforts of eager job hunters, clawing at their social media dream jobs like 12-year-olds at a Justin Bieber concert," writes Erica Moss (photo, left).
"If you suspect you’re in danger of being fired, the worst thing you can do is just sit back and wait for it to happen," says Alison Green.
"Each individual has a unique tolerance level for how much physical and emotional stress they can endure before something starts to give," says Mirabai Galashan (photo, left).
"A huge French company has just banned the use of email within the company.
"What if I told you the most important 140 characters you write on Twitter aren’t your actual tweets, but your Twitter bio?
Come Recommended advocates employers look beyond the resume.
Last year, according to Paloma Vazquez (photo, left), "Scott Belsky, Founder & CEO of Behance, made more thoughtful communication one of his personal objectives in the new year.
Ever wonder about the work of a website's or blog's comment moderator?
"Employers are dealing with more job applicants than ever.
"We've all heard of or experienced ourselves the mental or physical brain freeze that's often described as "choking" under pressure.
"Though drafting and delivering a strong speech may seem daunting, these tips break down the process to make you look like a seasoned pro," says Farnoosh Brock (photo, left).
"There’s all kinds of advice across the web about when to use which app for each small thing that needs doing.
"In a single minute there are over 695,000 status updates on Facebook.
"Use all of the following tools in order to make the most of your job search and minimize the time it takes to land a job," says Krista Mitchell (photo, left).
Are you covering these 33 indispensable keys in your business communication course?
According to Bianca Male and Kim Bhasin (photo, left), "Productivity loss due to email has become such a big issue that one of the world's largest IT companies banned its use for its employees.
James Sandin (photo, left) is the founder/CEO of "Speak With EEEs.
"Every day, we make decisions that have good or bad consequences for our future selves.
A stunning visual motion-graphic presenting 15 keys facts and stats about the evolution of communication technologies and the Internet in the next 4 years.
Why creative ideas are often rejected in favor of conformity and uniformity.
"Social media is about more than marketing and branding — it’s quickly becoming an essential part of customer outreach for brands.
A great list of grammar and writing tools for bloggers and the rest of us.
Ever wanted a cool way to see how many people were searching in what different languages in each part of the world?
Ever wanted a cool way to see how many people were searching in what different languages in each part of the world?