Business Communication Essentials, 8th Ed.
Chapter 6. Crafting Messages for Digital Channels
According to Aaron Taube, "To make sure you and your future employer get off on the right foot, it's important to avoid meaningless buzzwords like "strategic" that make it look as if you haven't put a lot of thought into your profile.
Harvey Schacter (photo, left) writes, "Your biggest problem with e-mail may not be the stream of messages floating into your inbox 24 hours a day.
The original resource is no longer available.
Advertisers spend nearly $2 billion a year marketing food to children and teenagers; this in-depth report by the FTC looks at how that money is spent.
"The blogosphere is full of practical how-to content on every topic you can imagine.
"Below are some of the best social bookmarking websites I would recommend to teachers and students.
Logan Harper (photo, left) provides his answers to the question - Should you connect with co-workers on social media?
"Social media offers the potential for educators and institutions to develop how they engage with students and other stakeholders and offer new services.
Randy Krum presents a CopyBlogger.
Max Knoblauch, editorial intern at the New York City office of Mashable.
"Even though plenty of consumers have discarded SMS in favor of WhatsApp and now Snapchat, Pew Research Center’s Internet & American Life Project reports that texting is fast becoming the way consumers want to communicate.
"It’s not just the small companies and amateurs that make mistakes on social media.
"In recent years Facebook has been mocked for copying key aspects of Twitter: hashtags, @ tagging, lists and more.
"When you introduce a new person by email, you can spark great new relationships if you share more than name and contact information.
"One in five job-seekers (19.
"Want to get more followers and increase engagement on Twitter?
"When a plane is grounded or there are delays, customers sometimes vent their fury on Twitter.
"Somewhere in between the PR pitches, tech announcements, and six second video snippets, you may just find time [next] month to understand a few new social media tools and best practices," writes Susan Young (photo, left), President of Get In Front Communications, Inc.
Ginny Soskey presents an infographic on the topic created by WhoIsHostingThis.
Recently Gmail began dividing its incoming email into 3 inboxes - primary, social (Twitter, LinkedIn, Pinterest), and promotional (newsletters, retail offers, etc.
"Securing a job is the tough part, but scouting an open position?
"It's the Internet of the Ephemeral—the side of the Internet that gives us Snapchat and Confide and other apps that owe their popularity not just to the fact that they are not Facebook, but also to the fact that they trade, specifically, on their impermanence.