Business in Action, 9th Ed.
Chapter 14: Customer Communication and Product Distribution
In this piece at BusinessInsider.
"People do not always get along, so dealing with conflict is part of any job.
"When a plane is grounded or there are delays, customers sometimes vent their fury on Twitter.
"The secret to a loyal customer base is no secret at all: Great customer service will bring them back every time.
Ric Dragon (photo, left) gives a report on his conversation with Christi McNeill, project lead of social business and listening at Southwest Airlines.
Stephanie Walden discusses customer relationship marketing (CRM) in a piece at Mashable.
"This second part of a two-part Business English Podcast series on running and participating in a problem-solving meeting.
"One of the most common reasons for holding a meeting is to solve a problem.
"In this intermediate Business English Pod lesson, we look at ways to give and ask for opinions.
"Martha had some strong comments about bloggers, yet her PR folk pitch bloggers in an attempt to tap into their influence with their audience.
"A Utah couple is suing an online merchant that fined them $3,500 for writing a negative review and sparked a financial nightmare for more than a year by reporting the alleged debt to credit rating companies.
"This is the first in a three-part Business English Pod series that explores the use of many different language techniques in the context of a merger.
"As a non-native speaker of English, you might often find yourself in situations like this: You’re sitting in a meeting or a teleconference, and some of the participants are native English speakers.
Take a look at this summary of a Temkin Group report covering the topic.
"The Everything Store: Jeff Bezos and the Age of Amazon by Brad Stone has been named the 2013 Financial Times and Goldman Sachs Business Book of the Year.
"As all entrepreneurs discover sooner or later, it takes more than sound business acumen to bring an idea, no matter how novel, to life.
Paul Maccabee (photo, left) is the President of Maccabee Public Relations.
"According to our internal reports, here — in no particular order — are the ten most frequent catches by our editors in your press releases: .
"In this Business English Podcast lesson we’re going to look at useful language for handling the practical details of a business visit, such as airport pickup and restaurant or hotel booking.
"The New Yorker's Maria Konnikova explains the science behind why we need to sleep more, waste less time on the internet, and stop multitasking.
"Understanding your customers is an integral part of building a loyal customer base.
"Have you ever taken on additional responsibilities when your schedule was already fully booked?
More and more companies rely on the social web to influence customers before the sale and support them after; these statistics explain why social help is becoming so pervasive.
In this Business English Pod .
Which buzzword do you think leads the list of most overused words in PR put out by the folks at Francis Moran & Associates?