Business Communication Today, 15th Ed.
Chapter 8. Social Media
Get everything you need to know from the Mobile Marketing Association.
Kathleen Chaykowski has the details at Forbes.
From Franchising.
Click below to visit the website for the Telework Coalition.
Read the details at the Boston Consulting Group's website.
See how Catalyst, "the leading nonprofit organization with a mission to accelerate progress for women through workplace inclusion," is helping companies create "workplaces where employees representing every dimension of diversity can thrive.
Check out this handy guide at Mashable.
"A new legal tool to create a solid foundation for long term mission alignment and value creation.
"Nike shares its sustainable business and innovation work with interactive experiences and updates on strategy, approach and performance, as well as targets that .
From their website, "Founded in 2004, the Alliance for Board Diversity (ABD) is a collaboration of four leadership organizations: Catalyst, The Executive Leadership Council, the Hispanic Association on Corporate Responsibility, and Leadership Education for Asian Pacifics, Inc.
From their "About" section, "Hispanic Executive is more than a magazine, it’s a union of leaders in the fastest-growing market in America.
A website offered by BlackEnterprise.
"In this article you’ll discover recent findings on how brands, consumers and marketers are using YouTube today.
"In this article you’ll discover six tips to get your business started on social media.
"Focusing on federal truth-in-advertising standards, this A-to-Z primer is an essential resource for businesses of any size.
Gerald Kane, guest editor with MIT's Sloan Management Review, interviews Carlos Dominguez (photo, left) on the topic.
"In this article you’ll discover how to analyze your competitors’ social accounts to inspire new marketing ideas.
"Google partnered with Twitter earlier this year and in May formally announced it would be showing tweets in search results.
"Over the past decade, marketers have increasingly turned to social-media networks like Facebook and Twitter to create buzz around their products.
Aaron Lee presents tips from 31 experts on social media.
"Lithium Technologies, a social customer experience management platform, announced the results of a recent survey performed on its behalf by Harris Poll, finding that brands are increasingly under pressure by consumers to innovate," writes Justin Lafferty in a piece at AdWeek.
Check out our gallery at Pinterest.
"One of the most noticeable attributes of the millennial/Generation Y and Generation Z workforces is the demand for a digital experience in the workplace that mirrors the digital experience in their personal lives.
"One of the most noticeable attributes of the millennial/Generation Y and Generation Z workforces is the demand for a digital experience in the workplace that mirrors the digital experience in their personal lives.