Business Communication Essentials, 7th Ed.
Chapter 1. Professional Communication in Today’s Digital, Social, Mobile World
"Wharton's Mary-Hunter McDonnell discusses her research on social activism and corporate political clout.
"A team of neuroscientists have built the most intricate map yet for how the human brain processes language.
"Start out with five simple steps: .
"Unfortunately, buzzwords can seriously weaken your persuasive messaging and give an impression of insecurity.
"We've talked before about how video resumes can be a great way to stand out in your job search, especially when it's a job you really want," writes Erin Greenawald (photo, left).
"People need to be inspired, and they will only feel inspired if their leader is positively disposed — and joyful.
"Changing a habit is HARD.
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Take a look at Katie Gordon's blog where this piece ran.
"TED Talks are fun and interesting.
"Those who succeed in their careers are those who are willing to apply a critical eye to themselves.
"You don't have to be born with the power of persuasion.
"The Happiness Equation author and 1000 Awesome Things creator Neil Pasricha [photo, left] came by to talk about criticism.
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"Tim Urban knows that procrastination doesn't make sense, but he's never been able to shake his habit of waiting until the last minute to get things done.
"The ancient Stoic philosophers are often dismissed as joyless and boring intellectuals.
"Wharton operations, information and decisions professor Senthil Veeraraghavan [photo, left] has made it his business to help businesses figure out how to improve their outcomes with adjustable pricing models – without jeopardizing their relationships with customers.
"Barbara Pachter provides advice on how to properly act in business and social settings in The Essentials of Business Etiquette: How to Greet, Eat, and Tweet Your Way to Success.
"In his book The Virgin Way, Richard Branson reveals that he loathes speaking in public.
The Tesla factory is as technologically advanced as the electric cars it produces.
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The search giant’s YouTube channel features employees talking about their experiences working at Google
Follow these steps distilled from Duarte’s decades of experience crafting presentations for major corporations.
According to Tessa Sterkenburg (photo, left), "What we want is less noise, more context, ease of use, ease of access and the certainty that our listeners understand the message.