Excellence in Business Communication, 13th Edition
Chapter 8. Crafting Messages for Digital Channels
This video will show you how to create a podcast and distribute it.
Keynote on corporate blogging and why it represents a revolution in corporate communcations.
This easy Twitter tutorial explains several ways to find people to follow on Twitter.
A simple procedure for setting up an RSS aggregator.
This 36-slide, illustrated presentation explains the difference between Web 1.
Listen to this podcast.
Listen to this podcast.
Download and watch this presentation in slide show mode.
Click below to listen to this podcast.
Click below to listen to this podcast.
Click below to listen to this podcast.
Click below to listen to this podcast, which is the introduction of a presentation to college seniors.
The hosts of this podcast discuss recent examples of ethics and ethical lapses in using social media.
In this podcast interview, entrepreneur Willy Franzen describes a fascinating experiment he conducted in which job seekers used advertising on Facebook to target specific employers.
In this podcast interview, entrepreneur Willy Franzen describes a fascinating experiment he conducted in which job seekers used advertising on Facebook to target specific employers.
Here is the Quick Learning Guide for Chapter 9.
This brief PowerPoint presentation identifies the different types of emotional appeals and helps you select the most-effective appeal for any marketing or sales message.
See how to create a podcast using the free Audacity software.
View this PowerPoint presentation for career-enhancing tips on using e-mail in professional settings.