Business Communication Essentials, 8th Ed.
Chapter 6. Crafting Messages for Digital Channels
"Behavior plays a major role in new targeting options on LinkedIn.
"Our team at Zarvana — a company that teaches research-backed time management practices — set out to see if there is a data-supported way to reduce the 2.
"The minutes of a meeting, or simply “minutes,” is an instant written record of a meeting or hearing.
"As a TV meteorologist, Emily Sutton has been on the receiving end of negative comments for a decade.
View the sample reports at examples.
"There are plenty of mistakes you can make in an important email to a boss, colleague, or potential professional contact.
"The case for inbox infinity.
"In this podcast, Coach Kelly Forrister focuses on the best practices of email communications with others, including appropriate use, writing effective subject lines, creating agreed upon response times, reply to all and more.
"Perhaps you've seen text or image buttons on various websites inviting you to "subscribe via RSS.
"In this article we’re going to walk you through every stage of launching your show, from planning to publishing.
"Getting on to every single social media platform (and there are a lot these days!) can distract and disengage your followers," writes Kara Perez (photo, left) in an article at Due.
"Take this FEMA quiz to test your knowledge on social media’s role in emergency management.
Lynn Gaertner-Johnston asks the question.
"You want to get more people to read your blog posts.
"Allen's books are bestsellers.
As 2018 enters its last two months, take a look at this 2018 social media report to see how it's held up.
"The vast majority of evidence suggests that our smartphones are not uniformly harmful, and in some cases, they may be a force for good.
Ellen Salzler (photo, left) breaks it down at D2Demand.
"The next time you’re standing at the edge of a scenic cliff or on top of a waterfall, take care before snapping a quick selfie.
From an introduction to job-search strategies to details on résumé writing, you’ll find advice from career counseling professionals.
These online tools (many are free) offer a variety of ways to create infographics.
The 1000-plus pages of advice in the Chicago Manual of Style for citations and other writing and formatting questions can be overwhelming, but the editors are here to help.
The FTC’s Business Center has helpful guidance on applying federal marketing regulations in a wide variety of specific situations.
"Research needs and requirements vary with each assignment, project or paper.