Business Communication Essentials, 8th Ed.
Chapter 6. Crafting Messages for Digital Channels
"We consulted Amanda Augustine [photo, left], career advice expert for TopResume, about how to send a clear and compelling message to a company you're dying to work for.
"When it comes to video editing, you may be wondering what’s the best tool to use.
"You spend weeks preparing for a job interview and give 110% once you're in the hot seat.
"I’ll cop to (possibly) having lost control of my inbox now and again, swamped by the waves of incoming missives flowing over the transom.
"It’s not that I don’t want to cap off my email with something great.
"Hear what Americans have to say about their jobs.
"If you're tired of standing in front of your audience and shuffling through slides, you're definitely not alone.
These articles will take you through the process of creating and using documents.
This resource is no longer available, but here is a helpful website on the related topic of influence marketing.
"The next time you want to interrupt yourself for a quick glance at your inbox, don't.
"Communicating with others is an essential skill in business dealings, family affairs, and romantic relationships.
"If you are presenting, odds are you are using your laptop either to walk the listeners through content in a small group, or projected on a screen to a larger group, or online when speaking with a virtual group.
"Video is the marketing juggernaut that continues to grow year over year.
Presented by Polina Marinova (photo, left) at Fortune.
"First and foremost, students must be aware that in mobile communications, brevity reigns.
"In August, the Interactive Advertising Bureau (IAB)’s release of a buyer’s guide for podcast advertising signaled that advertisers and marketers are beginning to take podcasting seriously as a marketing channel.
"In our highly polarized times, just about everyone has experienced the fruitlessness and stress of online political arguments.
"You became a business leader because you’re capable, confident, and intelligent, right?
"How to fix the most common blogging bloopers.
"An infographic by film editing simplifiers Filmora lists nine trends to keep an eye on in the coming year.
"We’re headed toward the end of another year, and it’s time to start planning the next year.
"Before crafting a follow up email, we must first clarify what our objective is to draft a more effective call-to-action.
"Business Insider recently checked in with three productivity experts to find out what habits are wasting the most time at work," writes Áine Cain (photo, left).
"I'm excited to share these top 87 business writing tips with you," writes Mary Cullen (photo, left) at InstructionalSolutions.