Business Communication Essentials, 8th Ed.
Chapter 6. Crafting Messages for Digital Channels
"Take this FEMA quiz to test your knowledge on social media’s role in emergency management.
Lynn Gaertner-Johnston asks the question.
"You want to get more people to read your blog posts.
"Allen's books are bestsellers.
As 2018 enters its last two months, take a look at this 2018 social media report to see how it's held up.
"The vast majority of evidence suggests that our smartphones are not uniformly harmful, and in some cases, they may be a force for good.
Ellen Salzler (photo, left) breaks it down at D2Demand.
"The next time you’re standing at the edge of a scenic cliff or on top of a waterfall, take care before snapping a quick selfie.
From an introduction to job-search strategies to details on résumé writing, you’ll find advice from career counseling professionals.
These online tools (many are free) offer a variety of ways to create infographics.
The Pew Research Center is one of the most respected research organizations in the world; learn how they try to get it right.
The 1000-plus pages of advice in the Chicago Manual of Style for citations and other writing and formatting questions can be overwhelming, but the editors are here to help.
The FTC’s Business Center has helpful guidance on applying federal marketing regulations in a wide variety of specific situations.
"Research needs and requirements vary with each assignment, project or paper.
A handy reference tool web landing page from North Carolina State University.
"Use your social-media channels to deliver remarkable customer experiences, develop deeper relationships, and produce content they want to devour.
From refining your goals to measuring your success, here’s how to get started.
The original resource is no longer available, but this article offers 12 tips for successful business blogging.
"Employee emails contain valuable insights into company morale—and might even serve as an early-warning system for uncovering malfeasance.
Whether you’re starting your first document or using Word’s advanced capabilities, this site can help.
"As the volume of email we send and receive grows, with it comes a new problem: finding a specific message—or specific piece of information—within your vast archive.
"Every now and again, I’ll receive one of those emails that makes me say: “Huh?
"You’re conscientious when it comes to email.