Business in Action, 9th Ed.
Chapter 14: Customer Communication and Product Distribution
Whether you’re starting your first document or using Word’s advanced capabilities, this site can help.
"The customer service mistake that nearly every business makes, over and over again, is to treat every customer the same.
"The businesses that are best loved by customers tend to be ones that make them feel smart, competent, in control.
"I’m starting to think we’ve hit "peak subscription box," declares Sarah Halzack (photo, left).
"Niceness wasn’t part of the equation.
"When Amazon first launched, it aimed to become nothing short of the world's largest bookstore.
"It’s a tough question.
Take a look at the infographic.
"Do you advertise on Facebook?
"Best Buy, Home Depot, Victoria's Secret, and a host of other retailers are discreetly tracking how often shoppers return purchases and, in some cases, punishing people who are suspected of abusing their return policies.
"Movies are also a great way for leaders to learn about leadership on their own!"
"Here’s a list of my 20 favorite leadership movies, updated with links to purchase the DVD on Amazon.
"When it comes to video editing, you may be wondering what’s the best tool to use.
"Hear what Americans have to say about their jobs.
Cailey Rizzo reports at TravelandLeisure.
"If you're tired of standing in front of your audience and shuffling through slides, you're definitely not alone.
"Amazon Go is being called the grocery store of the future, where lines and cashiers don't exist.
Erika Morphy (photo, left) covers the topic at CMSWire.
These articles will take you through the process of creating and using documents.
This resource is no longer available, but here is a helpful website on the related topic of influence marketing.
"Communicating with others is an essential skill in business dealings, family affairs, and romantic relationships.
"Things aren’t great if you’re a department store.
Presented by Polina Marinova (photo, left) at Fortune.
"I'm excited to share these top 87 business writing tips with you," writes Mary Cullen (photo, left) at InstructionalSolutions.
According to Scott Meacham (photo, left), "I can't think of a single entrepreneur I've worked with who ever intended to fail.