Excellence in Business Communication, 13th Edition
Chapter 8. Crafting Messages for Digital Channels
These online tools (many are free) offer a variety of ways to create infographics.
Robert Wynne (photo, left) explains.
The 1000-plus pages of advice in the Chicago Manual of Style for citations and other writing and formatting questions can be overwhelming, but the editors are here to help.
The FTC’s Business Center has helpful guidance on applying federal marketing regulations in a wide variety of specific situations.
"Research needs and requirements vary with each assignment, project or paper.
A handy reference tool web landing page from North Carolina State University.
"Use your social-media channels to deliver remarkable customer experiences, develop deeper relationships, and produce content they want to devour.
From refining your goals to measuring your success, here’s how to get started.
"Employee emails contain valuable insights into company morale—and might even serve as an early-warning system for uncovering malfeasance.
Whether you’re starting your first document or using Word’s advanced capabilities, this site can help.
"As the volume of email we send and receive grows, with it comes a new problem: finding a specific message—or specific piece of information—within your vast archive.
"Every now and again, I’ll receive one of those emails that makes me say: “Huh?
"You’re conscientious when it comes to email.
"With email dominating your conversations in all aspects of your life—especially your professional life—you’re going to be sending lots of requests every day.
"It wasn't until I helped my college-aged brother hack (er, set up) his inbox and explained some of the nuances of this ubiquitous method of communication that I realized how many unwritten rules of email have developed over the years.
"The most effective emails treat the subject line like a caller ID and use words that get to the point immediately.
"In an interview with Bee Shapiro for The New York Times, Seacrest broke down how he fit everything into 24 hours, from his 6 a.
"If you are a professional who lives on planet Earth.
"As the volume of email we send and receive grows, with it comes a new problem: finding a specific message—or specific piece of information—within your vast archive.
"In the military, a poorly formatted email may be the difference between mission accomplished and mission failure.
"Sending and receiving a follow-up email can be annoying.
"Niceness wasn’t part of the equation.
"Keeping up with social media seems like an impossible task some days.