Excellence in Business Communication, 11th Edition
Chapter 10. Writing Persuasive Messages
"If you use your resume to apply for published jobs, then it is likely you will be competing with a few hundred other resumes and you can improve your odds of surviving this grueling process by (1) including what most reviewers want to see and (2) eliminating what most of them don't want to see.
According to Robert L.
Alexis Kleinman (photo, left) writes, "With Spritz, which is coming to the Samsung Galaxy S5 and Samsung Gear 2 watch, words appear one at a time in rapid succession.
"Workplace lies run the gamut, from small, everyday lies to whoppers, from benign (even helpful) to destructive.
"In a decade of recruiting for countless sales and marketing jobs spanning numerous industries and locations, there is a reliable stable of tricks I’ve seen job seekers use to put themselves ahead of the crowd in any interviewing situation," states Ken Sundheim (photo, left) in a piece featured at PersonalBrandingBlog.
"There’s more information at your fingertips than ever before, and yet people are overwhelmed by it.
"While technology has thoroughly infused the workplace, its strategic adoption and meaningful application by the typical worker is actually just beginning.
"Don't look now, but mobile technology is starting to infiltrate .
Raj Kharmih presents an infographic and short introduction on the topic.
"Many job seekers have described to me that submitting a resume in today's job market is mostly a banging-their-head-against-a-wall, extremely frustrating waste of time," writes Susan P.
""There's something overtly personal about a handwritten letter and it's so rare these days," says etiquette expert Thomas P.
"According to our internal reports, here — in no particular order — are the ten most frequent catches by our editors in your press releases: .
"What do you think of when you hear that someone is “smart?
"Crisis communications practitioners don’t have a choice: they must integrate social networks into their planning or risk having their response to any incident become totally irrelevant," declares Patrice Cloutier (photo, left) in a guest blog at The Crisis Intelligence Blog.
"Want to get ahead?
According to Dean Evans (photo, left), "Poorly written or edited copy will adversely affect how people view your content.
"When it comes to building your personal brand online, you have to constantly examine whether or not you are being presented in the right light.
Learn why stories are usually more effective than plain data when it comes to changing minds.
"Sometimes your job can really be a grind — but quitting isn’t always a realistic option," says Eric Barker (photo, left).
David Reese (photo, left) offers a post on the topic at the Harvard Business Review blog.
'You’ve succeeded in getting a social media strategy in place, you’re sharing amazing, relevant content – and then WHAM! Someone posts a negative comment, and you feel like all of the wind has been let out of your sails.
"Does human rights language matter?
Jennifer Frost, with GrammarCheck.
Milton Kazmeyer presents a quick rundown on the topic.
"Audiences are often startled into silence when I ask them which workplace liars they are most grateful for.